News Archive

People Counter

by msecadm4921

If you need to accurately identify the flow of people around a store, and track the trends over specified periods of time, there are people counting products available to use with CCTV.

Using standard cameras, the Vi-Count People Counter from Vista obtains both ‘in’ and ‘out’ counts for two cameras, each covering up to two ‘lanes’, such as doors. Accuracy is, the firm reports, high – up to 95 per cent, and results are very consistent which ensures reliable trend analysis. For larger applications, multiple units can be networked and integrated to cover larger facilities such as shopping centres and exhibition centres.

Analysis software comes free with the installation, opening up analysis capabilities on the PC. This helps users determine, for example, how many staff are needed to be employed at times of the day to cope with demand, how effective a promotional activity has been and how many people have entered a building.

"Users can very quickly and simply get the system to produce patterns, without having to sift through pages of data," says Andrew Pigram, Vista brand director. "No specialist training is required and the information is displayed in a clear and concise manner."

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