AD Network Video is introducing its enhanced integrated HD IP video solution.
Virtual NVR delivers high definition IP video images for evidential purposes which directly tackle theft and fraud in a secure way allowing retailers to increase profitability.
Jamie Horastead, business development manager responsible for AD Network Video and the Virtual NVR Solution, comments: “Fraud, such as sweetheart sales, as well as shoplifting contribute to the 1.32pc average loss of a retail business’ turnover through shrinkage (according to the Centre for Retail Research for 2012-2013). It has a substantial impact on a retail company’s fine profit margins.”
The firm makes the point that shrinkage continues to plague the retail industry, with over £5 billion being lost annually according to Retail Knowledge’s 2014 UK survey. Employee fraud or theft accounts for a third of losses, an increase by 6pc since 2013.
Horastead says: “The retail sector is fighting even harder to combat theft through shoplifting and in-house fraud by integrating loss prevention into their operational processes. Our intelligent IP Video solutions deliver a tangible return through integration, providing protection of the estate: the warehouse, the goods in transit, as well as the retail outlet.”
The Virtual NVR solution distributes video storage across single or multiple locations, with IP cameras recording and storing images on the in-camera server. These will carry on recording even in the event of a network outage as the devices operate as if they were stand-alone systems resulting in no single point of failure.
The evidential recordings are accessible locally or from the control room via a single user interface. Recordings can be archived and managed from a central location driving greater efficiency and flexibility in locating and retrieving video from multiple sites.
Virtual NVR’s secure and segregated network enables retailers to implement the HD IP cameras and integrate event triggers such as transaction data, and remain PCI compliant. This is due to the automatic firewall creation, dual addressing scheme and trusted end point technology, which ensures segregation of IP camera data which may be outside the secure network area.
Jamie Horastead adds: “AD Network Video Solutions offers retailers greater flexible and scalable qualities. Retailers need self-contained systems that enable a range of benefits such as the integration of alarm triggers such as transaction data, barcode scanners and stock movement as well as transcoding for reviewing high resolution footage from remote locations. Initial responses from current retail clients have recognised that savings from lowering shrinkage make business sense. This has led to substantial growth in the retail sector.”
Pauline Norstrom, chief operating officer of AD Group, of which AD Network Video is a part, adds: “Virtual NVR illustrates the continuing commitment to bringing to market uniquely beneficial and effective video security management solutions. Our in-house R & D capability continues to underpin our industry reputation for innovation.
“In a vastly undifferentiated IP video market where price and not value can be attractive to buyers, AD wins out over and above the “glorified web cam” by combining effective video transmission, alarm handling, database integration and HD storage mitigation in a way that no competitor can match. As a result, the retail sector recognises we have something special here that will help them to increase profitability due to the flexibility of our systems to be shaped to meet their needs.”
The latest generation includes solutions for reducing fire risk through the use of Video Smoke Detection, FireVu, and logistics losses, TransVu. Both can be used in retail, the company adds.
Visit http://www.ad-networkvideo.com/virtualNVR.php




