CCTV

Sector warning

by Mark Rowe

One in eight companies in the security industry are jeopardising their financial health in a bid to boost market share. So warns a company of industry analysts.

Plimsoll Publishing Ltd’s latest study into the security industry, which was recently updated for September 2012, suggests that 156 companies are risking their long-term sustainability, to increase sales. Yet while sales have seen an upsurge, the 156 companies continuing with their current business model are in danger of going out of control.  

The new report analyses the top 1000 businesses in that sector. It claims that while the majority of the organisations are making solid and informed decisions, there are some firms that need to think about their goals.

David Pattison, author of the new market report, insists companies need to be wary. He says: “Of course it’s exciting to see these companies increase their market share and invigorate the market, but if their financial health continues to decline then all these extra sales will count for nothing.

“In a market that displays modest growth, it’s evident that these businesses are impacting on the rest. Of the other 844 companies analysed in the report, under a half have seen their sales dramatically decline. Due to the 156 companies surging ahead, the others in the industry are facing the consequences.”                                                                                            

Presented in a one-page per company format, the report summarises the strengths and weaknesses of each business, as well as informing directors about acquisition prospects.

Readers of the magazine are entitled to a £50 discount of this new special edition of the Plimsoll Analysis – Security. Call 01642 626400 for further details and quote reference PR/SV50. 

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