Vertical Markets

UK Business Unit Director

by Mark Rowe

Checkpoint Systems, Inc, a Division of CCL Industries Inc., the retail loss prevention product company, has appointed Mike French as its new Business Unit Director for the UK business.

Checkpoint says the appointment comes at a strategically important time for the company, as it rolls out a series of new product and software solution announcements. A sales and business development man for 24 years, Mike French has worked in a variety of senior sales roles across retail. He joined Checkpoint in September 2017 as Sales Director before being promoted to Business Unit Director where he heads a team of 39. He spent more than 15 years working for Avery Dennison.

Described as ‘intelligent, strategic, creative and marketing savvy’, Mike French will be instrumental in driving business growth across the retail and FMCG sectors for Checkpoint’s broad product portfolio. A portfolio that includes EAS systems comprised of hardware, consumables and software, Alpha high-theft security solutions and source to shopper RFID merchandise visibility solutions.

Mike French, pictured, said: “I’m delighted to be stepping into the role of UK Business Unit Director at Checkpoint Systems at this exciting time in the company’s development. Checkpoint works closely with retailers to enable them to sell more and lose less across their supply chain. Checkpoint’s solutions ensure merchandise is available and secured with a clear return on investment. I look forward to working with the wider Checkpoint team to unearth new opportunities and help retailers grow profitability.”

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