F-Secure has appointed Mark Hodgson as the UK and Ireland head of marketing for the security and personal content cloud provider. Hodgson is tasked with developing the F-Secure brand within the region and creating demand for F-Secure’s security and cloud services through the business, direct-to-consumer and operator channels.
Hodgson has over 20 years of experience working at the cutting edge of IT, in sectors including telecoms, software,internet and mobile devices. Before joining F-Secure, he was head of EMEA Operator Business Development & Marketing for Apple where he was responsible for sales of iPhone and 3G iPad. Prior to this, he was instrumental in building the BlackBerry brand in EMEA, firstly to the business market and then expanding into consumer.
Allen Scott, managing director of F-Secure UK and Ireland, said: “The scope of opportunities for the security and cloud markets is considerable in our region, as user need is driving the industry. With Mark joining the team, we will be starting our assault on the market to educate users and build the F-Secure brand.”