The British Security Industry Association reports that its new website has seen a 25pc increase in unique visitors since its launch in February.
The site has been overhauled to enhance its usability and update the content, the trade body adds.
"One of the main aims of updating the site was to increase the number of visitors in order to provide comprehensive information and guidance to as wide a spread of the industry and its customer base as possible," says BSIA Chief Executive, David Dickinson. "We are delighted to see that this has been achieved. More and more members are visiting the website’s members’ area and there is an encouraging number of end-users signing up for our new electronic newsletter."
"A recent addition to the site since its launch is a London 2012 portal in the members’ area which offers the very latest information and opportunities ahead of the Games. We have also added a number of new publications and a RSS news feed, which allows users to receive the very latest news from the association as it is released."