What matters when it comes to choosing asset tagging products, and a company to fit them?
A survey of retail security managers on behalf of Asset Protection Limited suggested other things are important when it comes to Electronic Article Surveillance (EAS) suppliers besides the obvious competitive pricing, good quality equipment and fast responses to requests for support. Also important are accurate invoicing and knowledgeable, reliable engineers. The ‘softer’ issues are clearly important to security managers. Access to one person who can arrange maintenance, repairs and installations and who can sort out issues, was a requirement. For a busy loss control manager, the quality of the contact person, friendliness and knowledge of their client’s business can make a difference. As for new store openings, timescales and requirements often change in the run up. It is the supplier’s ability and willingness to cope with these issues without a fuss that can make or break a relationship.
Comment
Commenting, Sean Welch, Managing Director of asset tagging provider Asset Protection, said: "It was comforting to see how many of the things we do well were important to our prospective clients. We have worked hard to ensure that all our clients receive a level of service which far exceeds the norm in the sector." One of their clients is the John David Group that owns the JD Sports chain.Tim Edwards, Group Loss Control Director at the group, said: "The John David Group has used Asset Protection as its main supplier of systems and tags for over three years. The Tagging systems that are installed have proven to be both reliable and cost effective. Should an engineer be required the team has shown itself to be efficient and capable when resolving issues that arise.
Why tag?
Why use asset tagging. For the larger chains it was not seen as a tool used in isolation. It is part of a package to reduce shrinkage. Other measures include CCTV, alarms, and in-store security staff. The real advantage of asset tagging is as a visible deterrent to deter the occasional or spontaneous shoplifter. The determined thief will always be there and tagging alone is often not enough to stop these people. The consensus though is that it slows the ‘professionals’.
