Mirasys launched their new Technology Partner Programme. The program provides accredited partners with product roadmaps, testing and demonstration licences, and go-to-market resources. Mirasys have also announced their first platinum partner, Samsung.
Helsinki-based Mirasys produce open platform digital CCTV and video products. The programme has ‘Standard’ and ‘Platinum’ level accreditation to new and future technology partners, further enabling what the firm calls end-to-end solutions to address the evolving requirements of CCTV infrastructures. Naming Samsung as the first ‘Platinum’ partner to join the scheme, Mirasys will also target other surveillance camera manufacturers, video analytics software vendors and access control solution manufacturers to provide standardised frameworks and processes.
Mirasys will provide its Standard and Platinum partners with access to technical information including product roadmaps, testing and demonstration licences, and go-to-market resources, such as documentation and ready-made Mirasys-led integration capabilities. The company adds that this will allow Mirasys and partners to meet pre-defined integration targets and functionalities which can be set through commonly approved business cases or cost-sharing agreements.
Mirasys says its Technology Partner Programme also aims to strengthen partner relations through joint marketing activities. Mirasys will push partner-led marketing via its own sales channels to increase momentum with Standard and Platinum partners. Platinum partners, such as Samsung, who will be invited enter the scheme based on an assessment of the business impact generated through the partnership, will receive priority invitations to co-marketing activities and integration project priority, as well as a named global business development contact.
“The Technology Partner Programme has been set-up to reward and strengthen Mirasys’ hundreds of existing technology partnerships, as well as offering a structured go-to-market offering for new partners. By stating a commitment to work together at both the customer level and through product development and marketing, we hope to offer improved end-to-end solutions to our customers while building on our existing partner relationships;” said Jukka Riivari, CEO, Mirasys. “By naming Platinum partners such as Samsung, we hope to drive further technical innovation and nurture these key relationships, again providing benefits to end-users, as well as enabling new business opportunities for Mirasys and the partners themselves.”
“We are delighted to be the first Mirasys Platinum Partner,” said Peter Ainsworth, senior product manager at Samsung Techwin Europe Ltd. “IP and network solutions feature heavily on our roadmap for this year, and customers who are using a Mirasys and Samsung solution will benefit greatly from the high level of integration that we have achieved.”
About Samsung
The Samsung iPOLiS range of IP and network products encompass hybrid VGA and HD megapixel cameras, network video recorders, speed domes, network video recorders and encoders.
