Vertical Markets

New website for Raytec

by Mark Rowe

The LED lighting manufacturer, Raytec, has launched a new company website,

The website acts as a single destination for all of Raytec’s specialist lighting products. It replaces the company’s two websites which were previously in place for the company’s Hazardous Area and Security divisions.

Marketing Manager, Callum Ryder said: “Consolidating our two existing websites, into one user-friendly platform, will provide our customers with a better overview of all the products and solutions which Raytec has to offer, while more closely aligning the structure of our website to our company strategy.

“We’ve made it easier for users to find what they’re looking for by restructuring our products into product families. This allows us to better communicate the fantastic features and benefits which our products offer, as well as providing more detailed technical specification direct from the website. We’ve also built the site in a way which will allow us to reach new audiences, and new markets, to support the company’s global growth plans over the coming years.”

About the firm

Raytec provide LED lighting for specialist applications, including a range of hazardous area luminaires designed for the most demanding applications, and security lighting products for use in any CCTV system under darkness.

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