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Vertical Markets

Arabian mall

by Mark Rowe

Arabian Center, in Dubai, is a new shopping and entertainment centre. Covering 80,000 square metres, it’s home to 200 retail stores, hypermarket and cinema.

The mall CCTV is for customer and shop safety, and against theft and in case of emergencies. Different spots have their own specific requests; for example, the condition in warehouses, entrances and exits are no way the same as other areas in the mall.

The shopping mall images have to be crisp and clear; second, the cameras need to be in-décor; last but not the least, the whole system has to be stable and reliable. Dahua’s Megapixel IP brand includes megapixel network cameras, storage devices and central management system. Some 342 units of Dahua’s 2-Megapixel Eco-Savvy network cameras have been fitted, different models for different parts of the site.

Dahua’s network wide dynamic range (WDR) uses an in-house algorithm, especially for Dubai’s strong sunlight all year round which makes WDR a must for camera installation at entrances and exits. Low light cameras enable to provide pictures in darkness, as a choice for warehouse monitoring as stocking is one of the key parts in logistics where thousands of goods are unloaded and tiled up in quite dim surroundings due to strict site requirements. Meanwhile, 3-Megapixel PTZ domes are adopted for a wider view to have a broader surveillance area. As for storage, some 22 of the company 32-channel network video recorders are adopted with 2TB seagate hard disks provided to guarantee large volume storage. The whole system runs on Dahua Smart PSS (CMS software) to have a central control and management. .

Preetham Moras, Sales Manager of the Gulf Detection LLC, a local distributor, said: “This is Dahua’s first high-end case in Dubai, and the mall board didn’t hold an open attitude to Chinese brand. They used to like some other Korean brands, what changed their mind is after a series and rigid testing of Dahua’s NVR. The great performance shows its stability and quality. I have a faith in partnership with Dahua as their products are of very good performance and at an affordable price, which the market has a favour on.”

And Steve Wang, Sales Manager for the Middle East at Dahua Technology said: “I was very excited when learning the news that our brand was finally chosen for Arabian Center as it is a big step for us. This shows that Dahua’s branding is based on its product performance and quality and the branding is enhancing in the region. Dubai is a land of promise and we see great security demanding from many sectors, such as retail, transportation, entertaining as well as there are so many ongoing construction projects. We do believe that this is just a beginning of our penetration to this market.”

Visit http://www.dahuasecurity.com.

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