Vertical Markets

RF source-tagging

by Mark Rowe

The hypermarket retailer Bennet has completed the roll out of electronic article surveillance (EAS) loss prevention products in their stores in Italy.

The solution involves the installation of 1,000 P20 EAS antennas from Checkpoint Systems’s EVOLVE range – as well as radio frequency (RF) tags, Alpha products and point-of-sale deactivators – in addition to the rollout of RF source-tagging. The retailer’s aim is to increase on-shelf availability, improve open merchandising while reducing labour costs and inventory shrink.

EAS labels will be applied to the merchandise during the manufacturing process, resulting in the items arriving in-store shelf-ready. It’s being run through Checkpoint’s dedicated Source Tagging Evaluation Centre, which considers technical, packaging and supply chain requirements when recommending EAS labels to the types of merchandise.

The P20 antenna offers a slim profile with visual impact at point of sale and strong detection capabilities. The model is also part of Checkpoint’s ECO range, which helps to reduce energy consumption by up to 40 per cent compared with previous models, according to the US-based company.

Luigi Forgione, a Director of the Bennet Group, said: “Checkpoint’s support has been invaluable. The company has worked closely with our technical team to create a solution, which offers superior merchandise protection without affecting the store aesthetics. We are delighted with the final installation and look forward to extending our collaboration with Checkpoint, a company which shares our goals of being at the forefront of the retail industry by offering the greatest variety of products, ensuring our stores’ security, in a new, modern and welcoming manner.”

Per Levin, President and Chief Sales Office for Merchandise Availability Solutions for Checkpoint Systems, added: “ Item level EAS protection programs deliver a strong and proven ROI, and Bennet is now joining a growing number of retailers around the world who are exploiting this option much harder to increase sales and profits in this still subdued economic environment.”

Checkpoint will be displaying its latest merchandise availability solutions at the NRF Loss Prevention Conference + Expo, booth 1505.

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