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Transport

‘See it. Say it. Sorted’ campaign renewed

by Mark Rowe

The advertising campaign ‘See it. Say it. Sorted’ is having a refresh, having launched in 2016. Rail passengers are asked to  report anything that doesn’t look right to British Transport Police (BTP) 61016 text service. Posters have had a makeover to more clearly display the 61016 text number as have the ‘See it. Say it. Sorted’ train and station announcements. The aim; that passengers can more easily spot when something doesn’t look right, by explicitly showing and telling them what this could be, like an unattended bag, or someone accessing an area they shouldn’t.

The Department for Transport (DfT) Rail Minister, Lord Hendy, met BTP Chief Constable, Lucy D’Orsi at London Victoria to unveil the renewed campaign. Meanwhile, the government is providing nearly £17m for Network Rail to spend on police access to CCTV from railway stations. This will enable BTP officers to have more access to real-time footage from across the railway, the DfT says.

Lord Hendy said: “See it. Say it. Sorted’ isn’t just an earworm that’s been the soundtrack to our trains for nearly a decade now – it’s a really important security and public safety campaign. It plays a crucial role in making our railways safe and this refresh will help spread its message to even more people. We’re committed to making our railway as secure as possible, which is why we’re also improving CCTV connectivity, to help police identify offenders and bring them to justice faster – particularly key as we work towards our goal of halving violence against women and girls in the next decade.

And Lucy D’Orsi said: “Our officers are out across the railway network 24/7 working to keep the public safe – but ‘See it. Say it. Sorted’ reminds us that passengers and rail staff also have a vital role to play in being our eyes and ears. Our pioneering 61016 text service is a simple and discreet way to report crime across the rail network, and thanks to the ‘See it. Say it. Sorted’ campaign, you can save 61016 in your phone today and contact BTP immediately if something doesn’t feel right on your journey. Over one million 61016 texts have been sent since its introduction in 2013 – so I’d also like to take this opportunity to thank the public for continuing to help us create a network of vigilance. Trust your instincts and text us on 61016.” 

Photo by Mark Rowe: Hull Paragon station.

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