The alarm product manufacturer Pyronix announces a campaign offering a complimentary CarDefender inside every Enforcer Kit purchase, in promotion-labelled packs and while stocks last at distributors. This promotion will give installers access to a peripheral when they buy one of the manufacturer’s best-selling products.
The CarDefender is a wireless peripheral offering protection against car and vehicle theft. The device’s shock-tilt sensor offers three configurable detection modes which means that any unwanted interference with a vehicle will trigger the home’s alarm, when connected to and in range of the Pyronix security system.
This peripheral (which won Innovative Security Project of the Year at the British Security Awards, in 2023) is a novel device that may be unfamiliar to home owners, the makers add, so the free product offering is a way to introduce the CarDefender into the installer’s sales conversations with customers.
Laurence Kenny, Product Director at Pyronix, said: “We developed the CarDefender because we saw an opportunity to help combat the rising trend of vehicle theft, especially with the recent emergence of wireless key theft. We have created an innovative product to tackle theft of all vehicles, from cars to vans and bikes/e-bikes, and even farming equipment.”
The CarDefender is inside labelled, promotional boxes of the range of Enforcer Kits. This includes Enforcer Kits 1-6 as well as both of the Enforcer Arming Station Kits – the whole range. The kits are described by the firm as a way to begin building an alarm system and come with the company’s flagship wireless panel, the Enforcer V11, alongside a range of wireless peripherals including shocks, contacts, passive infra-red (PIR) detectors and Deltabell modules, depending on which kit is purchased. The Enforcer V11 also works with the firm’s free smartphone app, HomeControl2.0, meaning that home owners are able to control the entire Pyronix ecosystem from anywhere.
For installers, app connectivity also introduces an upselling opportunity for cloud subscriptions, which can also result in recurring revenue, the firm adds. Visit www.pyronix.com.
