Find locksmiths near me with “the perspicacity life”
Are you looking for a locksmith near me? You are not alone, do you know locksmith near me gets 110,000 searches a month on Google? Keywords around this such as “find a locksmith near me”, “locksmith near me car”, “locksmith near me emergency” make up another 28,700 searches a month on Google combined.
In the last 3 years these keywords search volume has been trending and still continues to climb on Google trends. You can see for yourself using tools such as Ahrefs, Ubersuggest, Semrush are “software platforms that help businesses with digital marketing and online visibility management”.
The issue most locksmiths encounter on Google
If you are a locksmith reading this: how much work does your local locksmith business generate? Do you get lots of quiet periods? Are you on page four for your most lucrative keywords in your area?
For example: are you a locksmith in Cardiff? How well do you rank for keywords such as Cardiff locksmith, Cardiff locksmith near me, the verdict is you are probably lost on page four generating very low traffic to your website. When was your website last updated? What are your websites off-site strategies? What are your websites content strategies for 2024, and beyond?
I am only touching on the basics here and as you can see Google needs a lot of time and attention to succeed. I guarantee the top ten locksmiths in your area have paid a professional web development company or search engine operative to increase their online search visibility. The winners in your local city for locksmith related search terms, or the most lucrative competitive keywords, will likely be national companies or well-established businesses.
The reason these companies are succeeding is they are constantly working away on building their brand, content strategy, site reputation, off site strategies and more. These companies likely have bigger budgets and believe me they are generating the work in your area. As locksmiths we are busy day to day with working and let’s not forget locksmithing never sleeps, we eat sleep and breath it, we have paperwork and not to mention life stuff to do.
The solution – Join the Perspicacity Life today
As a locksmith you likely do not have time to keep an eye on Google keyword trends, search intent, learn Google search which will take you years to become adapt even at a basic level.
The Perspicacity Life is a new and exciting locksmith marketing company that can help you the locksmith generate more work in your local area, helping your locksmith business generate regular high quality local work, enabling you to hit your financial goals and targets.
How do we do this? The Perspicacity Life appear highly for competitive and lucrative keywords related to locksmithing and locksmithing in your area. We then connect customers with you, the locksmith, fast and efficiently. This is done via a search box where customers can simply click and our software will show the nearest geographically based locksmiths anywhere in the UK, or customers can search by area or postcode.
Our promise to you is that the website is fresh, modern, slick and utilises all my knowledge about business, locksmithing and marketing.
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A little about me
My name is Craig Andres. I am an experienced locksmith with over 22 years of experience in the locksmith and security sector. I have successfully scaled my current locksmith business to what it is today, and I have been self employed for over 18 years.
Some of my best accomplishments to date include: youngest fully qualified locksmith with the master locksmiths association, HSBC start up stars winner, winning entrepreneurial awards with Lloyds, and many networking events.
I have also been involved with search engine optimisation (a set of methods aimed at improving the visibility of a website in Google) honing my skill set for the last 15 years. My current locksmith business generates a huge number of website traffic every month and I have completed over 60,000 jobs successfully. I have also worked with a few locksmiths in very competitive areas who now dominate in their city and gain a huge amount of work from Google.
“I will just advertise on Google and pay per click.”
If you want to go the “pay per click” route with Google and rank instantly, it comes at a cost. Lucrative keywords such as “locksmith near me” is currently £18.53 per click. So you will need a daily budget for not only this keyword, but other keywords related to your area and locksmith services.
You will be competing against other businesses who also wish to compete for these keywords also. You could target low competition keywords with less search volume, but this is usually not profitable. The other major downside is you will need to manage your PPC account, and in 2024 – this is not as easy as it used to be. 78% of internet searches go through Google.
Pay per click can be beneficial in some circumstances for example you are testing keywords for your locksmith business, you have just re-designed your website, and you want to see what the conversion rate is, you are a new business and want to get your name out there in your area. There are no guarantees using PPC and you could end up spending a small fortune.
Why is the business called “the perspicacity life”
Perspicacity simply means “The ability to understand things quickly and make accurate judgements” which fits perfectly with the perspicacity life as this business is more than just a locksmith marketing company. It encompasses everything I have learned in business, life, locksmithing and has enabled me personally to be a high achiever in everything I do, and have done.
I also want the challenge to build a brand, and a generic locksmith business name was not for me.
Join TPL today
Listing your locksmith business, shop or trade unit is a simple process using “the perspicacity life” website. All you need to do is register your business, login using your username and password, add your professional locksmith business listing, finally pay and then you will be instantly listed to the tpl website.
The locksmith listings are charged at £365 per year on a subscription basis and this works out at just £1 per day, which is real value for marketing in this sector.
The benefit is for you the locksmith, any customers using the tpl platform who perform a search for a “locksmith near me” will be able to find their nearest geographically based locksmiths. Your contact details will be clearly displayed and the range of locksmith services your business offers will be visible.
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Conclusion
The Perspicacity Life are a locksmith marketing company connecting customers with the best emergency locksmiths in the UK. The tpl platform is regularly updated and is a great marketing tool to run alongside your own locksmith website, helping you the locksmith generate more local work in your area.
TPL have done all the heavy lifting for you analysing lucrative keywords and dominating in the Google search results to make sure locksmiths generate work fairly. Adding your locksmith business to the tpl platform is just £1 per day billed yearly at £365 per year on a subscription basis.
This is real value as pay per click marketing will work out much dearer with no guaranteed results. The Perspicacity Life is owned by Craig Andres an experienced locksmith and entrepreneur who will bring this business forward in 2024 and beyond.
Craig is an avid chess player and puts as much thought into business moves as he does at the chess table, so you can be certain you will be seeing “the perspicacity life” prominently in Google search results soon.
