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Axis strengthens its leading market position

by Msecadm4921

As confirmed in the latest IMS Research report, Axis Communications has strengthened its market leader position in network video and has taken the number one position in the category of surveillance cameras.
โ€œThe report confirms our own estimates of gained market shares last year, where we presented a growth of 33 percent,โ€ says Phil Doyle, regional director, Northern Europe, Axis Communications. โ€œWe further strengthened our position by continuing our strategy, which is based on the three cornerstones; launch of innovative network video products, a well-developed partner network and global expansion.โ€ย 

Axis continues to be ranked number one and is the recognised market leader in the category of network cameras. Even in the surveillance cameras category, including analogue as well as network cameras, Axis has taken a global number one position, compared to number three in the previous IMS report.

โ€œIn line with our own predictions, IMS Research forecasts strong, long term growth for network video products with an average yearly growth of 25 percent in the coming years,โ€ says Doyle.

According to IMS Research, by 2016 network camera sales are forecast to account for approx. 60% of total worldwide surveillance camera sales, compared to approx. 40 percent in 2011.
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